In a great Wired article, Charley Locke describes how a photo taken on the New York City subway system by Instagram user subwaycreatures ended up going hilariously viral.
Samuel Themer never planned to be a symbol of everything that’s right or wrong with America. He just wanted to go to work. But when he hopped on the subway to head into Manhattan on February 19, the Queens resident was in full drag—he performs as Gilda Wabbit. He also ended up sitting next to a woman in a niqab, a fact he initially didn’t even notice. “I was just sitting on the train, existing,” he says. “It didn’t seem out of the ordinary that a woman in full modesty garb would sit next to me.”
Someone on that W car with them, though, thought otherwise. Boubah Barry, a Guinean immigrant and real estate student, wanted to document what he saw as a testament to tolerance, so he took a photo of the pair and posted it to Instagram. “It’s diversity,” says Barry, who says he doesn’t identify as liberal or conservative but does oppose President Trump’s refugee ban. “They sit next to each other, and no one cares.”
But someone did care. After the post was shared by Instagram account subwaycreatures, the photo drifted across the internet until /pol/ News Network attached it to a tweet on Wednesday with the message “This is the future that liberals want.”
/pol/ News Network, which also recently declared Get Out to be anti-white propaganda, probably intended the post to be a warning about the impending liberal dystopia. But as soon as actual liberals saw it, they flipped the message on its head—and began touting the message as exactly the future they wanted. They filled /pol/ News Network’s mentions with messages endorsing the photo and adding their own visions of a bright future. By Thursday, it was a full-blown meme. Soon images of a future filled with interspecies companionship, gay space communism, and Garfield flooded onto social media.